Dalux is a company with over 30 years of experience in furnishing interiors with curtains, drapes, curtain rods, and sun protection systems. Their daily operations involve a large number of clients, on-site measurements, quote creation, orders, coordination with technicians, and installation.
With such a complex operational process, the traditional way of managing sales and administration — through calls, notebooks, and Excel sheets — became increasingly slow and difficult to track as the company grew.
Dalux needed a CRM built specifically for their type of business, along with a team capable of digitalizing every step from the initial inquiry to final installation.Nine Pixels delivered exactly that.
Before developing the CRM, our team spent time inside Dalux’s production facility:
observing the entire order processing workflow
learning about the materials, equipment, and production stages
following communication between sales, administration, and technicians
identifying all bottlenecks and critical points
This allowed us to design not just software, but a digital version of their real operational process — without gaps or assumptions.
This was the key factor that made a difference in the quality of the final solution.
Manual tracking of clients, offers, and communication
Excel sheets that couldn’t keep up with the workload
Unclear flow of information between sales, technicians, and administration
Lack of transparent project status overview
High risk of errors during measurement, ordering, and installation planning
The need for faster real-time team coordination
In an industry where accuracy and speed directly impact service quality, such a system could no longer support their growth.
1. Business Analysis Through Real Experience
On-site production visits to understand materials, stages, and priorities
Tracking the real workflow from inquiry to installation
Identifying bottlenecks and opportunities for automation
2. Development of a Fully Customized CRM System
Centralized overview of clients, quotes, measurements, and installations
Specialized modules for measurements, orders, and production
Tasks and automations for the sales and technical teams
Notifications and reminders that prevent delays
Clear real-time status visibility for every project
3. Digitalizing the Entire Workflow
From first customer call → measurement → quote → order → installation
Removing manual Excel sheets
Standardized workflows for reliable execution
4. Onboarding and Continuous Support
Team training for CRM usage
Feature adjustments during real operation
Fast technical support whenever needed
100% Centralized Operations
All information is available in one unified system.
Faster and More Accurate Project Execution
Fewer errors, fewer delays, and happier customers.
The Team Works Synchronized and Efficiently
Sales, administration, and technicians finally function as one cohesive flow.
A Digital Foundation for the Business
The CRM has become a key tool for further growth and scaling.
If you want to hear more details about the entire digitalization process, you can watch our conversation with Damjan from Dalux, who was our guest on the podcast: